.......do this earlier? (Andrex Hello Softie game)

Sweet little game for Andrex using the iconic puppy. (click to launch/play)


Nice combination of game play / creative with Windows Live Search.

Great cross pollination of message / brand and platform.


They've launched it with online comms on Hotmail. Perish the thought that i actually clicked on the banner.

But why haven't they done any seeding with this?

And why have they made the Live Search box below the fold? Durrrrr.