Today's the start of a new week and a new chapter in my life.
After being agency side for more than 15 years I'm now decided to be a digital consultant, offering my services to agencies and clients. An agency for agencies if you like.
I want to focus on what I'm best at- coming up with strong strategical and digital ideas, with a strong emphasis on social media.
I'm fortunate to be starting this new venture with some old friends, colleagues and employers.
Each week I'm going to post my thoughts and frustrations when seeing campaigns in the press. My personal opinion on what else they might have considered to create the digital WOW factor.
Let the fun begin.
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